This app has been identified as an effective tool to analyze language in job descriptions to attract a more diverse applicant pool. The app uses real-world hiring outcomes from millions of job posts and recruiting mails to suggest changes to the wording of your job posts. Johnson & Johnson is an example of a company that utilizes Textio. When the company piloted the app, they found a 9 percent increase in the number of women applying, which equates to approximately 90,000 additional women each year.

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